Trusty

Trusty is a supply chain traceability company founded in 2022 and based in Pianella, Italy, operating as a certified benefit corporation. It was built to help agri-food and industrial companies prove sustainability and origin claims as regulators tightened requirements such as the EU Deforestation Regulation (EUDR) and the Packaging and Packaging Waste Regulation (PPWR).

Its modular, API-integrated platform records supply chain data on a blockchain and exposes it through GS1-standard QR e-labels, alongside dedicated modules for EUDR geolocation compliance and PPWR audit trails, with a mobile app for field-level coordinate collection from farmers. Customers include cocoa and coffee brands such as ICAM, Domori, Luker Chocolate and Kaoka, and the company reports more than 220 client companies across 45-plus countries, with over 100,000 tonnes of material traced back to more than 50,000 farmers.

1. Blockchain traceability core: Records every supply chain step immutably, from farm to finished product.

2. EUDR compliance module: Collects farm-level geolocation data to prove deforestation-free sourcing.

3. PPWR compliance module: Multi-tenant SaaS with audit trails for packaging and packaging-waste reporting.

4. GS1 QR e-labels: Publishes verified supply chain data to consumers through standardized scannable labels.

5. Field data collection app: Lets farmers and field agents submit EUDR coordinates directly from mobile devices.

6. API-based integration: Connects to partner and customer systems through a modular, API-integrated architecture.