Optimization and Standardization Solution of Promotion Programs

Currently, Guardian operates over 100 retail stores concurrently with online storefronts on platforms such as Shopee, Lazada, Website, App, and Grabmart.

Promotion programs are regularly implemented to stimulate shopping demand and promote the stores to consumers. However, we are facing several issues in operating and managing these promotion programs, as outlined below:

• Promotion programs are being managed discretely across sales channels, with many programs lacking uniformity and continuity between online and offline platforms.
• There is a lack of effective measurement tools and in-depth analysis for these promotion programs.
• Many promotion programs face limitations in execution due to system constraints.
• The system performance experiences congestion when processing numerous transactions frequently.

Therefore, we are seeking solutions from startups to address the aforementioned issues. We aim to manage promotion programs within a singular information system, serving as the centralized hub for promotional management information from other systems across all sales channels.

1. Startups are requested to submit their solutions for Guardian in a PDF file.

2. The proposed solution should include the following elements:

• Introduction of the Business
• Proposed Technology tailored for the customer
• Successful case studies of the proposed solution
• Estimated implementation timeline.