Marcom Executive

About BambuUP

BambuUP creates meaningful connections between startups and corporates or investors, building a complete innovation and startup ecosystem. We are Vietnam’s specialists in Open Innovation.

We are looking for a Marcom Executive to help run the company’s marketing and communication campaigns, with a focus on planning, stakeholder management, media management and content writing. You will learn from the team and keep up with current and emerging open innovation trends.

What you will do

A. Brand, PR & Communications and Events (80%)

1. Brand management

• Brand consistency: Make sure every material, piece of content and message on the website, social media and offline follows the Brand Guidelines.
• Content creation: Write copy for brand campaigns, service introductions and employer branding initiatives.
• Visual management: Work with the design team on visual assets for innovation projects and programmes (Innovation Awards, Reports and more).

2. Public relations & communications

• Media relations: Build and keep relationships with journalists and editors covering technology, business and startups.
• Press materials: Draft press releases, PR articles, guest posts and interview content for the leadership team.
• Seeding & community: Manage and engage innovation communities to grow brand awareness.
• Crisis management: Help monitor public sentiment and prepare first-response communication scripts.

3. Event management

• Planning: Contribute ideas and detailed plans for Demo Days, workshops, webinars, hackathons and report launches.
• Execution & coordination: Work with Operations and vendors on logistics, technical setup and the guest experience.
• Event communication: Run communications before, during and after each event to grow attendance and engagement.

B. Sales and project management (20%)

1. Sales

• Generate leads through email marketing, PPC ads, social media and website optimisation.
• Plan, organise and promote product events such as conferences, seminars and exhibitions, and attend when needed.
• Review, optimise and update the company website so it is easy to find and keeps visitors engaged.
• Research the market, customers and competitors, and follow news and trends in the field.
• Propose and develop effective, creative marketing strategies that are easy to carry out.

2. Project management

• Work with the team on marketing plans and strategies.
• Work with external partners such as designers, printers and editors.
• Help the Marketing Manager with budgeting and cost tracking.
• Support other departments when needed.

Requirements

• University degree in Marketing, Journalism, Public Relations or a related field.
• 1–2 years of experience in a similar role. Experience in startups or technology is a plus.
• Good analytical and communication skills, spoken and written; good presentation skills.
• Fluent spoken and written English.
• A good team player: proactive, creative, a problem solver and ready to learn in a fast-changing environment.
• Able to work under pressure and meet deadlines.

Benefits

• Full-time salary: VND 10–11 million per month (gross).
• Social, health and unemployment insurance.
• Help build the startup ecosystem in Vietnam and Southeast Asia.
• Access to key people across industries and the startup ecosystem in Vietnam and abroad.
• Work with an excellent leadership team and a young, energetic team.
• Team activities such as Happy Hour and a daily 10-minute wellness programme; an annual company trip and performance bonuses.

How to apply

Apply with the form at the bottom of this page, or email your CV and an optional cover letter to hr@bambuup.com with the subject [BBU2026]_Full name_Marcom Executive.

Office: 7th floor, SIHUB – Saigon Innovation Hub, 123 Truong Dinh, Xuan Hoa Ward, Ho Chi Minh City.