RudderStack

RudderStack is a customer data platform company founded in 2019 and headquartered in San Francisco, United States, created to give teams an open-source-based alternative for collecting and unifying customer event data without locking it inside a closed vendor system.

The platform collects events through SDKs for web, mobile and server environments, builds customer profiles for identity resolution directly inside the customer’s own cloud warehouse, and activates that data to more than 200 downstream tools; it reports delivering over 300 billion events per month for customers such as Glassdoor, Vercel and Crate & Barrel.

1. Multi-platform SDKs: events are captured from web, mobile and server sources with a consistent schema.

2. Warehouse-native profiles: identity resolution runs directly inside the customer's own data warehouse.

3. Data quality toolkit: schema validation and governance controls catch bad events before activation.

4. Wide activation network: over 200 integrations send unified data to marketing and analytics tools.

5. Compliance controls: built-in consent management supports GDPR, CCPA and HIPAA requirements.

6. Agentic audiences: natural-language commands can build and activate customer segments.