Tiki Corporation

Tiki operates a marketplace e-commerce platform emphasizing authentic products and fast delivery through its proprietary TikiNOW logistics network, positioning itself against counterfeit-prone competitors. The platform combines seller tools, fulfillment infrastructure, and integrated payments for both first-party and third-party sellers.

As one of the few remaining Vietnamese-owned major e-commerce platforms competing against foreign-backed players, Tiki has built brand equity around trust and product authenticity, particularly valuable for brands wary of counterfeit issues on other marketplaces.

1. Authenticated marketplace with anti-counterfeit policy
2. TikiNOW fast delivery network
3. Seller center with analytics tools
4. Integrated payment (TikiPay)
5. First-party and third-party seller model
6. Flash sale and promotion campaign tools