Antavo

Antavo is a customer loyalty technology company founded in 2012 in London by four Hungarian co-founders, and remains headquartered there today. The company was created to help retail and consumer brands replace generic discount-based promotions with structured loyalty programs that track member behavior and reward long-term engagement.

Its Loyalty Management Platform lets retail, fashion and hospitality brands configure tiered membership programs, gamified challenges and personalized promotional campaigns, with AI features assisting programme design and optimization. Brands connect the platform to their commerce and CRM systems to run rewards at scale. Customers include KFC, Puma, C&A and Hyatt.

1. Tiered loyalty: Configurable membership tiers with escalating rewards.

2. Gamification: Challenges and missions to increase member engagement.

3. Personalized promotions: Targeted offers and incentives per customer segment.

4. AI loyalty tools: AI assistance for programme planning and optimization.

5. Omnichannel integration: Connects to commerce, POS and CRM systems.

6. Enterprise scale: Supports global brands across retail and hospitality sectors.